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July 2006 - A Short Note From The Desk of Dan. . .


Wow, I can't tell you how nice it feels to walk into our warehouse and see the yerba mate piled high to the ceiling! It has been a long haul waiting for this container to arrive. The many "things" that could have possibly gone wrong to delay the shipment came into play. This is the first time since Aviva became a company in 1999 that we had run out of loose product. We were, however, still able to keep our tea bags rolling out the door. Thank you to those customers that purchased the tea bags (pssst, by the way, a pound of tea bags has been reduced to $20— this deal won't last too much longer).

OK, that was the glass being half empty. Now, it is time for the glass to be half full. The ranch indicated when the shipment left Paraguay that this is the best product they have shipped north. I tend to agree, and say at the very least it is certainly as good as the last shipment. Under the supervision of Jack Carson at the ranch, the yerba mate team worked very hard on the cleaning of the sticks stems and fine powder. Because the screening is completed by hand, the workers on the ranch take a lot of pride in the end product. I would like to thank all of the people on the ranch and in the city of Asuncion (you know who you are) for providing us with this fine Wild Harvest yerba mate.

Now that we have product in house, Aviva will move forward as we have these past seven years we've been in business, offering the highest quality in traditional yerba mate with the highest of standards for quality control and customer service.

We want to thank all of our customers who have continuously given us their business over the years. To all of you who have ordered since we turned the "buy" links back on, thank you for your patience. As you can imagine, we were inundated with orders both over the Internet and wholesale customers. Because of this, we have been quite behind in our shipping department. Give us call at 877.255.1473 if you have any questions on your order, or email us at

Keep cool out there with some iced mate. Our storefront is a great place to start!

excerpt from Nutraceutical potential of Mate tea from Elvira González de Mejía
The objective of the team's study was "to investigate the nutraceutical potential, such as total polyphenol content, antioxidant capacity, specific phenolics content, antimutagenic activity of phenolics of MT products from diverse geographical regions and processing conditions." The findings were presented at the Institute of Food Technologists conference in Orlando June 24-28.

  • Mate has displayed an antioxidant capacity statistically the same as pure gallic acid (20 mg/ml).
  • Mate contains flavonols, tartaric esters and flavonoid derivatives with high antioxidant and antiradical capacities.
  • Inhibition in mutagenicity of 15.66 - 26.64% was found in some MT samples.
  • A significant interaction was found between the origin of the tea and its phenolic content as mg CH/g DL.
  • A cup of mate tea (250 ml) containing a teaspoon (5g) of instant MT can provide 4g equiv. CH (based on average polyphenol content from traditional products).

NOTE: The group's findings will be published in a scholarly journal soon. We will keep you updated.


Dan Garcia
Founder, Aviva Ltd.

Browse Past Newsletters...
July 2006 - The World's Healthiest Foods List, A-Z
June 2006 - Acrylamide danger in coffee
April 2006 - New Argentine Organic Product
February 2006 - Herbal Tea With a Big Kick!
January 2006 - Monthly Special and Honest Food Guide
December 2005 - Tea is Hot!
November 2005 - Yerba featured on NBC Today Show
October 2005 - New Tea Packing Machine
September 2005 - Yerba in the Press
August 2005 - Mental Clarity & Xanthines
July 2005 - Heat Stress & Important Safety Tips
June 2005 (Part II) - Shortage of Yerba in South America
June 2005 - Aviva Sample & Processing Methods
March 2005 - Anticancer Research
February 2005 - Aviva Quality Discussion
January 2005 - Antioxidants
October 2004 - Yerba & Weight Decline
August 2004 - River Trip & Matelattes
July 2004 - Earn 5lbs w/ Wholesale Initiative
June 2004 - Beverage Consumption Rates

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