Numbers...Data....Metrics... Those are all very important aspects of running a business, especially an online operation. What's more important, however, is being adept at analyzing that raw data— drilling down to a more detailed level to uncover trends and visitor behavior— and then subsequenlty tweaking whatever variables to positively impact "Output X".
My e-commerce guy was looking at some data from our analytics program a while back and noticed that new visitors to our website who viewed our Aviva Quality page were 70% more likely to become first time buyers of our brand than those who didn't land on that page. That percentage increased if people who visited that page went on to read our customer testimonials. I guess that subliminal messaging guy we hired was worth the cost!
Aviva + Stevia + Lemon Mint = Hmmmmm...Good!
Did you Know.... Yerba Mate exports from Argentina for Q1 2007 rose 40% from same period a year ago (8,686 tons). - Latin AM. News Digest
The pdf file is rather large; it may take a few minutes to download.
Take care and we'll see you in a couple weeks. Don't forget you can Save on bulk Tea Bags in June. Our storefront is a great place to start! As always, free shipping on domestic orders over $35!!
Founder, Aviva Ltd.
Browse Past Newsletters...
May 2007 - Kiehl's New Line of Yerba Mate Products
April 2007 - Yerba Mate Tea Association of the Americas
March 2007 - Nutrients for Improving Running Performance
February 2007 - Argentine Tea, the 'New Coffee Break'
January 2007 - The Social Significance of One Hot Drink
August 2006 - Make a Splash while Mountain Biking!
July 2006 - Nutraceutical Potential of Mate Tea
July 2006 - The World's Healthiest Foods List, A-Z
June 2006 - Acrylamide danger in coffee
April 2006 - New Argentine Organic Product
February 2006 - Herbal Tea With a Big Kick!
January 2006 - Monthly Special and Honest Food Guide
December 2005 - Tea is Hot!
November 2005 - Yerba featured on NBC Today Show
October 2005 - New Tea Packing Machine
September 2005 - Yerba in the Press
August 2005 - Mental Clarity & Xanthines
July 2005 - Heat Stress & Important Safety Tips
June 2005 (Part II) - Shortage of Yerba in South America
June 2005 - Aviva Sample & Processing Methods
March 2005 - Anticancer Research
February 2005 - Aviva Quality Discussion
January 2005 - Antioxidants
October 2004 - Yerba & Weight Decline
August 2004 - River Trip & Matelattes
July 2004 - Earn 5lbs w/ Wholesale Initiative
June 2004 - Beverage Consumption Rates
You have received this email because you either 1.) purchased product from us 2.) specifically opted-in on our website (yerba-mate.com) OR 3.) expressed interest from a beverage related affiliate site. We like to keep in touch with our current and potential customers via periodic emails (once or twice a month). If you'd like to be removed from our mailing list, simply unsubscribe via this link and we'll honor all requests, but keep in mind that some of our specials are only available for a limited time and offered exclusively to those subscribed to our list! We'll never sell or share your information with 3rd parties. Our mailing address: 206 N. 4th Avenue, Sandpoint, ID 83864